web development

The Google Panda algorithm has a goal to help you prevent google penalty for SEO search results. Suppose the google panda algorithm detects that your website is providing low-quality content. In that case, it will become hard for your site to rank, and in some cases, it got penalized. Panda is a Google algorithm specially designed to reduce the prevailing low quality or duplicated content from sites so that users are being offered unique and new content.

How does the Google Panda algorithm work?

The Google Panda algorithm is directly responsible for assigning quality classification among pages, which is the most important SERPs ranking factor. The page quality classification criteria are based on "human" thinking. Do you think that this developed website is trustworthy from your point of view? Can you trust it enough to share your bank details? Do you think it contains relevant content? So on.

But, nowadays google panda algorithm works by using a learning machine in order to guess that visitors or users judge and evaluate the quality of the web content. All search engines do not globally accept this system, but now it is becoming very hard to understand and perceive the google panda algorithm"s learning system.

What sites and content do Panda target?

All types of websites can be potentially targeted by panda"s algorithm viewfinder because it will not stop just by clicking on duplicate content; rather, it goes beyond this.

Duplicate content

The duplicate content is such that it is being copied from one side or the other, and it might display many times in search engine results . However, internal duplication also exists and common. When the two pages on the same website are similar, these websites also get punished by the panda.

Sites with "thin" content

Google Panda algorithm captures those low quality and poor pages that do not contain relevant resources and little content. These days, it is being estimated that at least 300 words are required in order to satisfy Google, and at the maximum, you will need to have 1500 words and more.

Low-quality content

Google Panda algorithm is carrying on war on pages that offer low-quality content and do not add value for users. Such types of pages are no longer useful for users in any way and are hard to rank and often get sanctioned for this.

Lack of authority or reliability

Google EAT stands for Expertise Authority and Trust; this is one of the most important criteria. Those contents produced by different sources that are not considered reliable one will represent a risk for the website"s rank

Affiliate product feeds

Websites that come up with affiliate backlinks and sponsored ads could not be directly targeted. However, few of them are being penalized by panda regularly. This is the case with those websites whose content is not unique or fill up with affiliated elements and does not contribute to the improvement of the page.

Source: https://www.dotnek.com/Blog/Web/knowing-google-panda-algorithm-can-help-you-a